Introducing: Madison Maxey

Fashion Designer and Founder, The Crated (Now LOOMIA )

Madison is a risk taker in fashion and in life. After dropping out of college to pursue her brand, The Crated, the young designer began designing innovative pieces that would revolutionize fashion. Her designs incorporate technology, like her Smart Fabric, that actually conducts electricity through circuits. Madison’s company consists of engineers, designers, and innovators from a variety of fields who take technology integration to another level. At this growing rate, the young entrepreneur is poised to reshape the way we perceive fashion in a global scale

Madison Maxey is passionate about materials and creative technology. She focuses on bringing flexible, robust circuitry (e-textiles) to scale as Founder and Technical Lead at LOOMIA (previously The Crated). Throughout the course of her work at LOOMIA, she has developed e-textiles prototypes and workshops for companies like North Face, Google, PVH, Flextronics, Adidas and Corning.

Maddy’s work has built the foundation for several pending patents and has lead to invitations to lecture at Columbia University, Parsons School of Design, NYU and University of Illinois Champaign Urbana.

In addition to e-textiles, Maddy has performed computational design and physical computing work for the F.I.T Museum, Forbes 30 Under 30 Summit, CNBC’s Jump Jive and Thrive and Google Creative Lab. She has also held creative technology residences at the School of Visual Arts, Autodesk, and Pratt’s BF+DA where she won the BF+DA Technology Innovation Award.